Sam's Meme
Sleeping Creative Director

Responsibilities: Concept & meme generator

Insight:

My former Creative Director takes daily 3pm naps and glass windows are see-through.

Idea:

Make a meme out of my Creative Director and see what happens.

Results:

The whole agency took part in Sam's meme, and all the entries were shown at the agency meeting in front of hundreds of people. Lastly, M&C Saatchi's CEO honored me with a free trip to Istanbul.

Screen-Shot-2015-03-11-at-10.59.11_723
Unknown-2_500
Screen-Shot-2015-02-26-at-15.12.24_892
Screen-Shot-2015-02-26-at-15.11.31_784
Unknown-5_490
Unknown-4_488
Unknown-1_685
Unknown-8_650
Unknown-7_560
Screen-Shot-2015-02-26-at-15.11.54_1010
Unknown-6_700
Unknown_441
static1.squarespace_506
Screen-Shot-2015-02-26-at-15.10.42_528
Screen-Shot-2015-04-08-at-11.41.21_609
Unknown_630

Thanks for my trip to Istanbul Sam!

Selected Works

ParleportenProject type

FOX - Comic ConProject type

Ad ParodiesProject type

MindpongProject type

Heineken 0.0Project type

NatWest, Life MomentsProject type

FordProject type

HyresgästföreningenProject type

NatWest, ISAProject type

ICA - MelliskockarnaProject type

BullensProject type

NatWest, Coach CardProject type

Change4LifeProject type

NATTA, MusicProject type

Pilgrim's ChoiceProject type

CarlingProject type

HMRC, PAYEProject type

No7, serumsProject type

WarburtonsProject type

RibenaProject type

PHEProject type

DIY DOOR TABLEProject type

Boots LivestreamProject type

Boots, Teksta puppyProject type

KronjästProject type

RidderheimsProject type

Pyret & SnäckanProject type