FOX, Comic Con 2018

Responsibilities: Concept, Creative Director & Project Manager

Brief:

Get fans at Comic Con to engage with the FOX stand, as well as tease them about the new series 'The Passage'.

Idea:

The show is about a deadly virus where infected patients are kept in cells. Escape Room felt like a great way to give fans hints about the content of the show, at the same time as it was an interactive experience.

Result:

The game was fully booked the whole weekend, with many excited players.  The with a success rate for breaking out was roughly 50%, with a record time of just over 8 minutes.


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natta smoke face
Project Noah – the game info on TV
Health and safety